I AM

6:30 AM – 7:30 AM | Morning Routine & Mindset

  • Wake up, hydrate, and get moving (workout, walk, yoga, etc.)

  • Read or listen to a motivational podcast (real estate or mindset)

  • Review your goals and daily schedule

  • Set your intention: “Who can I help today?” 


8:00 AM – 9:00 AM | Lead Follow-Up & CRM Time

  • Respond to new leads (speed to lead is critical!)

  • Call or text warm leads and follow-ups

  • Update your CRM with notes from yesterday

  • Send personalized messages or check-ins


9:00 AM – 11:00 AM | Prospecting / Lead Gen Block

  • Cold calls, FSBOs, expired listings, door-knocking, or circle prospecting

  • Send CMAs or listing alerts to potential sellers and buyers

  • Post or schedule social media content

Tip: Time-block this—no distractions, just outreach.


11:00 AM – 12:30 PM | Appointments & Showings

  • Buyer consultations, listing presentations, or home tours

  • Prepare paperwork or listing packets

  • Preview new listings or attend broker opens


12:30 PM – 1:30 PM | Lunch + Light Admin

  • Eat, breathe, and reset

  • Quick email check or light paperwork

  • Engage with social media (DMs, comments, story replies)


1:30 PM – 3:00 PM | Marketing & Business Building

  • Write property descriptions, update MLS, prep for open houses

  • Film a quick video or reels (market update, Q&A, tips)

  • Work on business strategy or training (watch a webinar, read, etc.)


3:00 PM – 6:00 PM | Showings & Client Appointments

  • Host buyer showings or attend inspections

  • Meet with sellers or potential clients

  • Drop off marketing materials or pop-by gifts


6:00 PM – 7:00 PM | Wrap Up & Daily Review

  • Check in with clients under contract

  • Send updates to clients and your transaction coordinator

  • Review tomorrow’s schedule and set priorities

  • Unplug (as much as possible) to recharge for tomorrow


KEY HABITS FOR CONSISTENT SUCCESS:

  • Follow a daily prospecting plan (2+ hours)

  • Keep your database up to date

  • Post on social media 3–5x per week

  • Stay coachable and commit to learning